When you do fashion, do it with MUSINSA

Growth

MUSINSA is the next game changer in
online fashion

We empower brands and customers’ lifestyle by using MUSINSA platform to design, create, enjoy, and interact with fashion. We have been pioneering a new market for designers to create new fashion brands and to spread their stories globally.

* The 2022 GMV includes MUSINSA, 29CM, lazynight and soldout.
14
K+
Partner Brands
20
M+
Members
7
K+/month
Fashion Contents
* Based on services (MUSINSA, 29CM, lazynight, soldout) operated by MUSINSA

History

Back in 2001, MUSINSA started as an online sneaker community

Today, we established an entire fashion ecosystem comprising online fashion community, brand incubator, D2C brand operator, online commerce, original content provider, and offline multi-cultural lounge. As the top-of-mind online fashion platform, MUSINSA shares fashion, beauty, and lifestyle products to help everyone experience a playful world of fashion.

2023

MUSINSA POP-UP @Tokyo,

showcased Korean fashion brands and culture to Japanese trendsetting community

2023

MUSINSA earth,

a curation shop for sustainable lifestyle and fashion brands

2022

lazy night,
an multi-brand online fashion and lifestyle store for women

2022

MUSINSA Outlet,

Offering off-price division on trendy brands

2022

MUSINSA Player,
an online select shop for athletic sports apparel and equipment

2022

MUSINSA Kids,
an online select shop for kids fashion and lifestyle

2021

Acquisition of
‍29CM and StyleShare

2021

MUSINSA Golf,
an online select shop for golf

2021

MUSINSA Boutique,
an online select shop for luxury fashion and lifestyle

2020

soldout,
a re-commerce platform

2020

MUSINSA Beauty,
an online select shop for beauty

2017

musinsa standard,
a private fashion brand

2009

MUSINSA STORE,
an online fashion and lifestyle store

2005

MUSINSA Magazine,
a fashion magazine

2003

MUSINSA.com,
an online fashion community

2001

‍MUSINSA,
an online sneaker community

Service

  • MUSINSA
  • 29CM
  • soldout
  • lazynight
  • EMPTY

From Our Newsroom

MUSINSA Achieving “Record High” with Nearly US$ 733 million in Sales, Up 40% Last Year ··· “Continues to Generate Solid Revenue Both Online and Offline”

April 9, 2024

MU-B wiki: Rockfish Weatherwear - Unlocking the Three Strategies of Korea’s brand after Seizing Global Headquarters

April 22, 2024

MU-B wiki: DOFFJASON - From selling 5 items to generating over 10 billion KRW in sales

April 4, 2024

SHOP NOW

MUSINSA.COM