On the 26th, MUSINSA officially launched “MUSINSA USED,” a new service designed to provide members with a convenient and secure way to buy and sell pre-owned fashion items. The company aims to address the inconveniences of existing online resale platforms and further stimulate the growth of the fashion recommerce market.
MUSINSA USED is a new service available within the MUSINSA app, enabling anyone to easily trade pre-owned fashion items. Through MUSINSA USED, the company supports the resale of clothing products from more than 20,000 domestic and international fashion brands, regardless of whether they are officially partnered with MUSINSA, and plans to expand the range of product categories in the future.
A key focus of MUSINSA USED is providing a seamless and secure transaction process. For sellers, the platform eliminates the traditionally cumbersome steps of online resale services, such as photographing products, creating listings, washing items, and shipping them. Buyers, meanwhile, can conveniently browse and purchase their desired pre-owned products directly from the dedicated MUSINSA USED section within the app, without needing to communicate with sellers.
For those looking to sell unused clothing, the process is straightforward: simply open the MUSINSA app, go to the “My Page” section, and tap the “Sell” button. MUSINSA will then send a free “USED Bag” to the customer, who only needs to place the items they wish to sell inside and leave the bag outside their door. Afterward, the items go through the “quality enhancement” process, which includes △Pickup of the USED Bag △Condition checks and cleaning △Product photography. The payment for successfully sold items is deposited into the customer’s pre-registered prepaid “MUSINSA Money” account, while unsold items can be returned to the customer upon request for a fee.
MUSINSA USED also leverages members’ past purchase histories within the MUSINSA platform to recommend resale opportunities, creating a unique advantage. This approach encourages a more active recommerce ecosystem by circulating unused products, while offering members an effortless way to experience selling pre-owned fashion.
To celebrate the launch, MUSINSA will host an offline flea market event in collaboration with leading vintage shops. The “MUSINSA USED Flea Market” will be held on August 30 and 31 at MUSINSA Square Seongsu 4 in Seoul, featuring a diverse range of pre-owned fashion products, including items from influencers, limited-edition pieces from vintage shops, and products from MUSINSA employees.
A MUSINSA official said, “MUSINSA USED aims to offer customers a convenient and efficient recommerce service where they can simply leave their unused clothes outside, and we handle the entire process on their behalf.” They added “By addressing the inconveniences of traditional resale platforms, MUSINSA USED will extend the lifecycle of branded fashion products and provide domestic customers with an accessible entry point into the pre-owned fashion market.”