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Press Release

MUSINSA to Allocate $73 Million Fund to Support Small Fashion Businesses in 2024

MUSINSA, Matin Kim Shibuya Store Records USD 235K in Sales Within Four Days of Opening — “Japanese Youth Show Strong Enthusiasm for K-Fashion”

MUSINSA Doubles Japan GMV in Q1 via Global Store — “Accelerating K-Fashion’s Expansion into the Japanese Market”

MUSINSA Opens Martin Kim’s First Store in Japan — “Establishes Presence in the Heart of Fashion and Trends, Shibuya, Tokyo”

MUSINSA Reports $3.3 Billion in GMV for 2024, Achieves 25.1% Revenue Growth and Returns to Operating Profit

MUSINSA Partners with Korean Intellectual Property Office to Protect K-Fashion — “Strengthening IP Protection and Countering Unfair Practices in Global Markets”

MUSINSA Demonstrates the Global Competitiveness of K-Fashion to International Buyers — “Begins Strategic Discussions to Support Overseas Expansion of Emerging Brands”

MUSINSA to Exclusively Launch Lisa’s Solo Album Merchandise··· “Pop-Up to Be Held at MUSINSA Seongsu Store@Daelim Warehouse”

MUSINSA Beauty Successfully Concludes First Exclusive Overseas Pop-Up··· Over 2,000 Female Customers Aged 10–20 Visited During 3-Day Tokyo Event